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This is a quick post to show you one way to use Twitter to listen to or join in a conversation about a topic or an event. Currently New York Fashion Week is underway, and the people who are using Twitter to communicate about the event have chosen a "ta...

I want to talk a little bit about the social network Facebook and why its a good channel for your marketing efforts.   Please note: there is a step by step how-to on how to install and use Dripbook's facebook app in the FAQ section I recommend...

Here's a daily marketing excercise I do to keep my finger on the pulse of what people are talking about within the creative arena. In the demo below I show my process with a few keywords, but you can expand on this, using keywords that relate closely t...

I want to show you one of the features on Dripbook that I find profoundly useful. It's the Private Books function. It's is an excellent way to send specific portfolios to art buyers or other clients.     To learn more about how to make a...

Search Engines, such as Google, are great tools to find new contacts. In less than ten minutes, with a little bit of key-word surfing, you can find new contacts at a brand you're interested in working for.     I'm going to start with th...

LinkedIn offers a unique path to uncover new contacts at Agencies and Brands, but only if you are using it wiselely. Not just a networking device, LinkedIn is a targeted research tool. NOTE: This new series of posts will include both a screen-cast (at ...

I want to show you how i use Tweetdeck to both monitor and engage the terms, and the people, I interact with on Twitter. Tweetdeck is desktop software that interfaces with Twitter. It's a bridge between my computer and Twitter that allows me greater or...