Lucie Foundation, Creative Society, Wild Collective, Something 2 Remember, CORBIS Outline, Getty Images, ASMP, AIGA, ADC, APA
Jana Cruder is a vibrant ray of sunshine; her positive air is contagious. Her work may best be described as hyper-real with a sense of soul. Jana's ability to combine a fashion aesthetic with underlying conceptual nuances gives her work a uniquely playful tone.
Born and raised in western Pennsylvania, Jana fell in love with photography in her early teens. Jana's dad built her a darkroom where she spent countless hours teaching herself how to process and print film. She went on to graduate from the prestigious advertising photography program at Rochester Institute of Technology. There, Jana learned the technical side of creating imagery, and after college moved west to start on her own studio. Having come up the ranks of the apprenticing, assisting, and production world of renowned fashion, celebrity, and editorial photographers, Jana found the focus of her work early on. Although just at home in the studio, she loves nothing more than beautiful people in fabulous clothing and inspiring locations.
Once out west, Jana never looked at light the same way again. The sun and beautiful deep blues of the California sky changed how Jana saw things. Now light, saturation, color, and shadow become her creative surges. Through honed observation and a keen allowing; her work travels the line of fantasy and reality, resulting in a world where the perfect is ever so slightly imperfect. Through her rose-colored glasses
Jana exalts the beauty in the mundane and elaborate, resulting in images that blur the line between the worlds of fashion, advertising and fine-art. Rich colorful, contrasty images that convey an idea or mood, and jump off the page.
Jana currently splits her time between NY and LA and is available for custom commissions worldwide.