Zsega is a new fashion company creating, marketing and manufacturing the Zsega designer clothing line and the Zsega accessories.
Zsega has created an original twist on modern fashion by venturing outside of expected linear concepts and by infusing bold and sophistication with organic elegance. Draping layers of texture and color are infused with original patterns and hand-made prints, yielding Zsega’s signature look and unique style. Despite the label’s main focus being centered on women’s clothing, there seems to be a growing interest in their men’s line as well. Zsega also creates simple yet strikingly original women’s handbags that have become quite popular in the European markets. Produced entirely in the original Berlin studio, the bags are made only out of high-quality leather, waxed cotton and colorful hand printed lining.
The Zsega line is a high-end, primarily women’s clothing line designed by Zsuzsa Kovacs and Jessica Richard. These two leading designers met while attending Vivienne Westwood’s prestigious fashion course at Berlin’s University of Art and Design, and immediately formed a strong collaboration. Their vision of the Zsega line is never compromising, always aiming and looking for the most unique fabrics and cuts. Being in the heart of Europe enables them to keep a finger on the pulse of European fashion.
The brand has earned instant acclaim by being honored with Blaec’s 2007 New Designer Award and the Editors Choice Award in the StyleBakery's 4th annual On the Rise Awards paving the way to several features in major fashion magazines. Zsega’s originality and unique style are directly attributed to the designer’s separate interests and influences from growing up in two different countries. Zsuzsa from Budapest, Hungary and Jessica from Berlin, Germany have blended their own histories together to create a fashion forward way of thinking. These influences are expressed with an artful design quality, consistently present from one season to the next. It is this consistency that makes Zsega stand out in the high-fashion world.
“ Our designing process begins with by simply observing the everyday people around us. It’s these people’s stories that inspire us when creating our collection. The cuts, colors and fabrics are meant to reflect the times, the mood and the cultures where these stories take place. We are consciously trying to find the perfect combination and balance between timeless and modern designs.” --- Zsuzsa Kovacs ---
The Zsega brand is dedicated to delivering the best product with our core branding attributes of color, style and femininity to those select luxury goods buyers, insistent upon maintaining their wardrobe with unique and simple pieces for each season.
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